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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#254A5F
Blue Dianne
37, 74, 95
202, 44, 26
61, 22, 0, 63
Lazada Group, founded in 2012, has established itself as Southeast Asia's premier eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada connects a diverse customer base with an extensive selection of over 32,000 international and local brands through its innovative technology, logistics, and payment solutions.
Lazada features several key offerings including LazMall, which guarantees product authenticity and quick delivery, enhancing the shopping experience with a 15-day return policy. The Lazada Marketplace empowers retailers by providing access to millions of customers along with comprehensive services such as secure payment options and marketing analytics, fostering growth and engagement. Additionally, the platform supports cross-border trade, enabling Southeast Asian brands to reach global markets, while facilitating access to products from regions like China, the U.S., and Europe. With a commitment to technology-driven retail and secure transactions, Lazada continues to redefine online shopping and aims to serve 300 million customers by 2030.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #AE7E12, #EB6E48 and #254A5F.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.