The Avocado Society of Kenya is the leading association dedicated to avocado growers, exporters, and value chain players within the country. With a mission to enhance production efficiency and organized marketing, the society aims to foster long-term profitability in the avocado agribusiness sector. By offering innovative services and working closely with stakeholders, the society empowers its members, particularly smallholder farmers, to sustainably boost productivity and meet market demands.

The organization provides essential resources, including training in Good Agricultural Practices, support in establishing orchards with certified seedlings, and guidance on compliance with local and global standards. Additionally, the Avocado Society of Kenya facilitates business networking opportunities, connecting growers with ethical buyers both locally and internationally. They actively participate in and host various events, such as county farmers' field days and international trade fairs, to promote avocado cultivation and exports. Through these initiatives, the society is committed to advancing a sustainable and lucrative avocado agribusiness landscape in Kenya.