Kevelaer Marketing promotes Kevelaer as a pilgrimage town and health resort, helping visitors discover its traditions, wellness options, culture and local events. Its website provides practical travel information, including accommodation tips, brochures, souvenir details and guidance for groups and bus operators. Visitors can explore health-focused attractions such as the St. Jakob brine garden, with its graduation tower, barefoot path, respiratory path and Kneipp facilities, as well as information about Kevelaer’s mineral brine and spa offerings.

The organization also supports the town’s cultural life through event listings, a ticket shop and ticket sales at the Concert and Stage House. Its services include promoting concerts and stage performances, sharing event announcements, and enabling organizers to submit eligible cultural and tourism-related events online. Kevelaer Marketing publishes local news and press updates, highlights culinary experiences through a restaurant directory, and offers information for visitors planning leisure activities or group tours. The site also connects people with the Tourist Information service and cultural box office, making it a central resource for experiencing Kevelaer.