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Learn about entertainment research expert and Founder of Screen Engine/ASI, Kevin Goetz and his best selling book Audience-ology and podcast.
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Screen Engine/ASI is a premier entertainment marketing research firm founded by industry expert Kevin Goetz, who has established himself as a trailblazer in audience research since the late 1990s. Renowned for his insightful analysis, Goetz is also the author of the Amazon best-selling book, "Audience•ology: How Moviegoers Shape the Films We Love," where he uncovers the pivotal role audience test screenings play in the filmmaking process. His expertise has made him a sought-after podcast host for "Don’t Kill the Messenger," where he engages listeners with fascinating discussions about the film industry.
With a track record of assisting top film, television, and streaming studios, Goetz has produced numerous award-winning projects, including the Emmy-nominated "Wild Iris." His strategic insights empower creators by illuminating audience perspectives, ultimately enhancing film quality and market success. Through engaging workshops and appearances, Goetz shares his wealth of knowledge, making him an invaluable asset for both filmmakers and movie enthusiasts alike.
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Arts and Entertainment
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The KEVIN GOETZ name, logos and brand assets are trademarks of KEVIN GOETZ and its affiliates. Brandfetch isn't affiliated with or endorsed by KEVIN GOETZ. Their use is subject to KEVIN GOETZ's brand guidelines.