Kids Made

APLI Kids is a children’s educational toy and creative-play brand identified on the retailer’s website as a brand of APLI PAPER S.A.U. Its range is designed for children from around one year old and includes products for learning, problem-solving, imagination and hands-on making. Families can choose from board games, dominoes, memory games, magnetic games and learning activities, as well as puzzles in different themes and formats, including glow-in-the-dark designs. The collection also features sticker books and sticker games, mosaics, magnetic building pieces, wooden blocks, bath toys and sensory play items.

For arts and crafts, APLI Kids offers drawing and colouring supplies, stamps, paper, craft kits and materials such as EVA foam, felt, pom-poms, chenille stems and decorative accessories. Other products include masks, crowns, backpacks and activity sets. The assortment spans a variety of ages and interests, with themes such as dinosaurs, farms, space, animals and fantasy. APLI Kids products are available through Kids Made, which serves customers in the Netherlands and Belgium and provides online ordering and customer support.