Kijana Kwanza is a brand that operates in Moshi Town, the regional capital of Kilimanjaro Region in North-Eastern Tanzania. Moshi Town is a small market town located on the slopes of Mount Kilimanjaro, Africa's highest summit. The name Moshi means smoke in Swahili, referring to the mist that surrounds the mountain.

Initially established as a military encampment during German colonial rule, Moshi later became a vital trading post for the coffee industry. Today, Moshi boasts of industries like sugar plantations, breweries, and bottling companies, along with a thriving tourism sector attracting adventure enthusiasts and students. Kijana Kwanza has its main headquarters near the railway station, bordering Njoro Ward, an underprivileged neighborhood.

The brand offers various services, including shelter, fostering, apprenticeships, vocational training, rural microfinance, and low-rent housing. They also have campaigns, live appeals, and sponsorship opportunities like climbing Mount Kilimanjaro. With their commitment to making a difference, Kijana Kwanza invites individuals to get involved through fundraising, volunteering, and donations