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Hex Code
Color name
RGB
HSL
CMYK
#CBA91B
Golden Grass
203, 169, 27
48, 77, 45
0, 17, 87, 20
#81640D
Corn Harvest
129, 100, 13
45, 82, 28
0, 22, 90, 49
#FFDC50
Mustard
255, 220, 80
48, 100, 66
0, 14, 69, 0
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Recognized for its vast selection of both local and international brands, Lazada aims to serve 300 million customers by 2030. As a flagship of the Alibaba Group since 2016, Lazada leverages advanced technology to redefine the retail experience.
The platform features LazMall, Southeast Asia’s largest virtual mall, connecting shoppers with over 32,000 verified brands, ensuring product authenticity and swift delivery. Lazada Marketplace, launched in 2013, empowers retailers with access to millions of customers and a comprehensive suite of services, facilitating sales across 18 diverse categories, including health, beauty, fashion, and home appliances.
Additionally, Lazada’s cross-border initiatives showcase global brands to Southeast Asian consumers, promoting international products through its Global Collection channel. With a commitment to secure transactions and efficient logistics, Lazada transforms shopping into a seamless and engaging experience.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #CBA91B, #81640D and #FFDC50.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.