KJC presents itself as an international alliance focused on technology, entertainment, and sports, with a mission of pairing innovation with lasting value. Its activities span online gaming, esports, media, and digital services, alongside a network of related brands and businesses. The organization promotes events including the KJC Valorant Invitational and other esports tournaments, and describes KJC King Dome as a venue for sports and esports events.

Its listed services and initiatives include KJC Media, KJC TV, advertising, content, IT, sales, recruitment, and an online learning platform, KJC LMS. The site also names ventures in fields such as engineering, law, property, jewelry, flooring, cabinetry, and vehicle rentals. KJC emphasizes user experience, data protection, transparent results, and round-the-clock customer support through channels such as live chat, Telegram, and Facebook.

It says its operations extend beyond Vietnam, with activity in countries including South Korea, the United States, and India. The brand also highlights partnerships, recruitment, and charitable activities as part of its broader network