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Hex Code
Color name
RGB
HSL
CMYK
#FFFF00
Yellow
255, 255, 0
60, 100, 50
0, 0, 100, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, making significant strides in revolutionizing retail across six nations: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages cutting-edge technology, robust logistics, and innovative payment solutions to connect consumers with a vast selection of brands and sellers.
The platform features LazMall, the largest virtual mall in the region, showcasing over 32,000 trusted global and local brands, ensuring product authenticity and swift delivery with a generous return policy. Additionally, Lazada Marketplace empowers retailers by granting them access to millions of customers, combined with comprehensive support services that enhance their selling experience.
Lazada's cross-border initiative aims to bridge Southeast Asian brands with international consumers, offering a diverse range of products from fashion to electronics. With a commitment to secure transactions and customer satisfaction, Lazada continues to redefine online shopping in Southeast Asia, aspiring to serve 300 million users by 2030.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFFF00, #AE7E12 and #FACA51.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.