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Hex Code
Color name
RGB
HSL
CMYK
#8C5920
Kumera
140, 89, 32
32, 63, 34
0, 36, 77, 45
#9D8640
Sycamore
157, 134, 64
45, 42, 43
0, 15, 59, 38
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, operating in six countries including Indonesia, Malaysia, and the Philippines. As the regional flagship of Alibaba Group, Lazada leverages advanced technology, logistics, and payment solutions to revolutionize the retail experience. With a goal to serve 300 million customers by 2030, Lazada offers the largest selection of brands and sellers, showcasing a diverse range of products across 18 categories including health & beauty, fashion, home appliances, and electronics.
Key offerings include LazMall, the region's largest virtual mall featuring over 32,000 international and local brands, which guarantees product authenticity and rapid delivery. The Lazada Marketplace equips retailers with access to millions of customers and comprehensive support services, enhancing seller capabilities through marketing analytics and secure payment options. Additionally, Lazada's cross-border initiative connects Southeast Asian consumers with international brands, facilitating a seamless shopping experience with deliveries often made within seven days. Together, these elements establish Lazada as a leader in the eCommerce space.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
