Krowd is a rewards platform that helps restaurants turn everyday card spending into measurable customer loyalty and revenue growth. Its publisher-powered, merchant-funded campaigns connect dining offers with customers through banks, airlines and reward platforms, without requiring diners to download an app or sign up. For restaurant partners, Krowd provides targeted cashback promotions designed to attract new guests, encourage repeat visits, fill quieter tables and increase spend.

The company describes its model as pay-per-performance, allowing campaigns to focus on results rather than broad discounting. Its services include audience targeting, campaign delivery and tracking, alongside insights into enrolments, redemptions and customer behaviour. Krowd reports a network of more than 25 million UK customers and says its campaigns have generated over £68 million in restaurant spend.

Case studies span burger chains, premium pan-Asian restaurants and international chef-led groups, with reported outcomes including increased sales and first-time diners. By linking payment-based rewards with performance data, Krowd aims to help hospitality businesses reach relevant customers while measuring the impact of their marketing