Korea Gift Card Association is a South Korean organization focused on gift card distribution and helping entrepreneurs establish gift card trading businesses and online shopping malls. Drawing on experience in retail gift card sales since 2014, the association presents itself as a partner for businesses seeking to participate in the country’s growing mobile gift card market.

Its services cover the process of launching a gift card business, including business setup guidance, online mall development, payment gateway arrangements, and gift card supply contracts. The association also offers startup consultations, practical training, market and product guidance, and introductions to partner companies. Its stated aim is to make the setup process more coordinated and accessible for new and existing operators.

The product range described on its website includes mobile vouchers and digital gift cards for retailers, restaurants, cafés, entertainment services, department stores, fuel providers, and online platforms. Examples include Starbucks, GS25, cultural and gaming vouchers, and department store gift cards.