Kykyshka

Kykyshka is an innovative online panel designed to connect brands with hard-to-reach audiences, particularly within the gaming sector. By leveraging the combined capabilities of online panels and river sampling, Kykyshka offers fast and fixed-price access to respondents in mobile and social games, notably in partnership with ВКонтакте.

The flagship method, GADI (Games Ad Dynamic Interview), allows for engaging surveys that are integrated into gaming experiences, replacing traditional advertising formats. Surveys are structured in blocks, enabling efficient feedback collection without compromising gameplay—respondents can earn in-game currency for their opinions, enhancing their gaming experience.

With a reach of over 12 million active players, Kykyshka ensures high-quality data through strict audience targeting and verification across key demographic parameters. The platform serves a bustling community that encompasses players of all ages, making it ideal for brands seeking insights into diverse consumer preferences and behaviors. Experience seamless integration of market research within gaming and unlock valuable insights with Kykyshka.