Kynema is a Mumbai-based digital-native SaaS marketing studio offering self-serve AI tools for Indian direct-to-consumer, retail, and small-business brands. Rather than providing a managed agency retainer, it brings strategy, content creation, design, and campaign planning into one online product. Users can enter a website or social handle to receive a Brand Score and a structured seven-day content plan for channels including Instagram, WhatsApp, and Facebook.

The platform includes an AI copywriter, graphic design workflows, brand-aligned product visuals through Asset Studios, festival and event marketing calendars, trend alerts, and competitor intelligence. Paid Growth features add WhatsApp campaign intelligence, Meta budget guidance, and tools for UGC and video content. Users can develop and export creative assets within the studio, with paid plans offering higher limits and downloads.

Kynema operates on a freemium subscription model, with a limited free tier, a paid Growth plan, and Enterprise options. Its product is designed for businesses such as shops, hotels, restaurants, property brands, and D2C companies seeking practical marketing tools without relying on multiple scattered services.