Laces of Ireland is a dedicated platform celebrating the rich tradition and artistry of Irish lace making. Catering to lace enthusiasts worldwide, the brand focuses on various types of lace such as bobbin lace, Carrickmacross lace, and Irish crochet lace, among others, showcasing the intricate craftsmanship that has been passed down through generations. Laces of Ireland collaborates with several groups and associations committed to teaching lace making and preserving its heritage.

In an effort to promote this timeless craft, Laces of Ireland has initiated a project to create a lace trail across historical lacemaking centers on the island, supported by numerous cultural institutions and voluntary groups. The project includes pop-up exhibitions, demonstrations, and classes, designed to engage both locals and tourists alike. Through its digital platform, Laces of Ireland offers resources to buy lace supplies, kits, and books, while also providing information on events and community activities aimed at fostering a deeper understanding of the art and history of lace making in Ireland.