Lacher is a baby and children’s brand focused on products for little ones, with a stated commitment to sustainability. Proudly owned and managed by Aesuloid Media, the brand sells its range online through Lacher Store in India. Its catalogue includes teethers, rattles, pull-along toys, wobblers, combo packs, clothing and gifts, with products organised by category, age and type.

Many of Lacher’s featured toys are made from neem, oak or ivory wood, including dinosaur-shaped teethers, wooden rattles and pull-along toys. The range also includes balancing wobblers and bundled sets that combine rattles, teethers or other toys. For clothing, Lacher offers items such as a baby pyjama set made from certified organic cotton. The store highlights products for different stages, from newborns through toddler age groups, alongside gift sets for occasions such as birthdays. Customers can shop individual items and product combinations online, with customer support available by phone, WhatsApp and email. Lacher’s assortment brings together play, teething and gifting options for babies and young children.