The "Ассоциация «Народные художественные промыслы России»" (Association of Folk Art Crafts of Russia) is a prominent organization dedicated to showcasing and promoting traditional Russian arts and crafts. Their flagship event, the "ЛАДЬЯ. Зимняя сказка" (LADYA. Winter Tale) exhibition, takes place annually, with the next edition scheduled for December 18 to 22, 2024, at the prestigious ЦВК «Экспоцентр» in Moscow. This exhibition serves as a dynamic platform for artisans and craftspeople from across Russia to display their work across an expansive area of 25,000 square meters.

The event not only focuses on traditional crafts but also incorporates a rich cultural program, featuring master classes, competitions, and business networking opportunities. Sponsored by companies like ПАО Транснефть, the exhibition invites visitors to immerse themselves in the beauty and diversity of Russian folk art. With free entry, it is an unmissable experience for anyone interested in the heritage and artistry of Russia, fostering cultural exchange and strengthening ties among nations.