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Hex Code
Color name
RGB
HSL
CMYK
#FFD1C2
Romantic
255, 209, 194
15, 100, 88
0, 18, 24, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#212121
Mine Shaft
33, 33, 33
0, 0, 13
0, 0, 0, 87
Lazada Group, founded in 2012, stands as Southeast Asiaβs premier eCommerce platform, connecting millions of consumers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With its backing from Alibaba Group, Lazada leverages state-of-the-art technology and robust logistics to provide a seamless shopping experience.
The brand features an extensive range of products through its two main offerings: LazMall and Lazada Marketplace. LazMall, launched in 2018, connects shoppers to over 32,000 reputable brands, ensuring authenticity, quick delivery, and a customer-friendly return policy. Meanwhile, Lazada Marketplace, initiated in 2013, empowers retailers with access to a broad customer base, offering comprehensive services from secure payments to marketing analytics across 18 diverse categories, including health, beauty, and electronics.
Additionally, Lazada's innovative cross-border business facilitates international shopping by linking Southeast Asian consumers with global brands, ensuring fast delivery and a vast assortment to meet diverse preferences. With a vision to serve 300 million customers by 2030, Lazada continues to reshape retail through technology and customer engagement.
Brand industry
E-commerce and Shopping
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