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Hex Code
Color name
RGB
HSL
CMYK
#3615FD
Blue
54, 21, 253
249, 98, 54
79, 92, 0, 1
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#0B70AF
Denim
11, 112, 175
203, 88, 36
94, 36, 0, 31
Lazada Group, established in 2012, stands as Southeast Asia's premier eCommerce platform, facilitating seamless connections across six diverse countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of the Alibaba Group since 2016, Lazada leverages cutting-edge technology, logistics, and payment solutions to redefine the retail landscape.
Central to Lazada's offerings is LazMall, the largest virtual mall in the region, featuring over 32,000 authentic brands with a commitment to fast delivery and hassle-free returns. The Lazada Marketplace empowers retailers by providing access to millions of customers, along with robust support services in secure payments and marketing analytics. This platform covers a broad spectrum of product categories from health and beauty to home appliances.
Moreover, Lazadaβs cross-border initiative champions international brands, allowing Southeast Asian consumers to explore products from around the globe, all delivered with the efficiency typical of Alibaba's logistics network. With a vision to serve 300 million customers by 2030, Lazada continues to innovate and set the pace for a retail revolution in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #3615FD, #EB6E48 and #0B70AF.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.