Lapua is a Finnish ammunition brand and part of the Scandinavian Nammo Group, alongside Nammo Schönebeck. Founded in 1923, Lapua has developed into a widely recognized name in the shooting industry. Its core business is the manufacture of small-calibre ammunition and ammunition components for both civilian and professional use, and the brand is chosen by leading shooters around the world.

The range presented on the website includes Lapua cartridges and cases, as well as bullets and other reloading components. It also features products from Berger Bullets and categories covering powders, primers and reloading tools for professional reloaders. Beyond ammunition and components, the selection includes firearms, thermal imaging equipment, shooting clothing and accessories, and gun-cleaning products. The site serves customers interested in sport shooting and related equipment, with product categories spanning rifle, pistol, airgun and muzzleloading bullets. Lapua’s long history and focus on ammunition manufacturing form the foundation of the brand, while the broader assortment supports the needs of shooters and reloading enthusiasts.