Leadgen is a South Korean marketing technology company offering Leadgen v2.5, a marketing automation solution designed to help businesses improve purchase conversion. Its platform supports the customer journey from attracting potential customers to nurturing and educating them, assessing their engagement, and encouraging purchases. It also focuses on follow-up strategies that can support repeat purchases and help develop loyal customers. Leadgen presents automated sales funnels as a practical way to work toward higher conversion rates.

Prospective users can sign up for a 30-day free trial to experience the platform. The company also offers educational resources to help users understand marketing automation, including a seven-part introductory course delivered by text message after registration. For further learning, Leadgen provides online seminars where specialist marketing coaches address questions, as well as in-person seminars covering topics from marketing fundamentals to practical application.

Leadgen is operated by Leadgen Co., Ltd., based in Seongdong-gu, Seoul. Through its software and learning programs, the company aims to make marketing automation accessible and help users manage lead generation, customer development, and conversion activities.