Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada is backed by top-notch technology infrastructure, aiming to connect diverse consumers through innovative logistics and payment solutions. By 2030, the company aspires to cater to 300 million customers, providing a vast selection of products.

Lazada offers various services including LazMall, a virtual marketplace launched in 2018 that assures 100% product authenticity and hassle-free returns, connecting shoppers to over 32,000 trusted brands. The Lazada Marketplace empowers retailers with access to millions of consumers and comprehensive support services, facilitating sales across 18 product categories with a strong presence in health & beauty, fashion, and home appliances. Additionally, Lazada’s cross-border service allows local brands to reach international markets, utilizing Alibaba's extensive logistics to deliver products swiftly. Lazada continues to redefine the shopping experience through technology, enhancing both convenience and security for all users.