AutoZone Liberty Bowl
@libertybowl.org
The SEC and Big 12 Conference battle in the AutoZone Liberty Bowl Football Classic, one of the most tradition-rich and patriotic bowl games in America.
AutoZone Liberty Bowl's Company Logos
AutoZone Liberty Bowl's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0062B0
Endeavour
0, 98, 176
207, 100, 35
100, 44, 0, 31
#005AA1
Endeavour
0, 90, 161
206, 100, 32
100, 44, 0, 37
#8EC8E7
Cornflower
142, 200, 231
201, 65, 73
39, 13, 0, 9
About AutoZone Liberty Bowl
The AutoZone Liberty Bowl is a prominent college football bowl game held annually in Memphis, Tennessee, featuring teams from the SEC and Big 12 Conferences. Established in 1959, it is the seventh oldest bowl game in America, known for its rich traditions and patriotic values. AutoZone, a leading retailer of automotive parts, has been the title sponsor since 2004, further enhancing the event's profile.
The bowl provides a platform to showcase Memphis while promoting community spirit through civic events and partnerships, notably with St. Jude Children's Research Hospital. Each year, players and coaches engage with patients at St.
Jude, highlighting the bowl's commitment to charity and youth wellness. The AutoZone Liberty Bowl is not just about the game; it’s a vibrant celebration involving pre-game festivities, fan experiences, and educational initiatives. Hosted at Simmons Bank Liberty Stadium, this event captivates football enthusiasts and enriches the local economy, all while honoring the principles of freedom and patriotism
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Sports
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