Lazada

**Lazada Group**

Founded in 2012, Lazada Group stands as Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The brand has redefined retail by leveraging advanced technology, robust logistics, and secure payment solutions. As a subsidiary of Alibaba Group since 2016, Lazada boasts the largest selection of brands and sellers in the region, aiming to connect with 300 million customers by 2030.

Key offerings include **LazMall**, launched in 2018, which features over 32,000 local and international brands, ensuring 100% product authenticity and swift delivery. Lazada’s **Marketplace** provides retailers with access to millions of customers, offering an extensive range of products across 18 categories. Additionally, their **cross-border** business facilitates international brands reaching Southeast Asian consumers, supported by Alibaba’s superior logistics and technology. Committed to enhancing the customer experience, Lazada continuously innovates to create a secure, seamless shopping journey.