Kelly Qian

Links is a link-in-bio platform designed for creators, photographers, musicians, models, and agencies that want to turn social media visits into measurable engagement. It lets users gather unlimited links on one page and share that page through their social profiles. Its smart deep links aim to open destinations in the regular web rather than Instagram’s in-app browser, while Shield protection blocks crawlers and risky previews that may put accounts at risk.

The service includes real-time analytics for clicks, views, and conversions, plus trackable story links that show how individual stories perform. Creators can collect email subscribers, add social links, use affiliate monetization features, and display a verified badge. Free agency accounts support managing multiple pages and creator accounts from one login. Links says its core features are available at no cost, with no credit card required. Custom domains, which can remove Links branding for a fully branded page, are listed as an upcoming optional paid add-on.