Unclaimed brand
LoadBetter is a freight marketplace built private-first. Publish loads to your own carrier network, open them to the Public Marketplace when you need reach, and keep bidding, awards, and tracking in one workflow.
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Hex Code
Color name
RGB
HSL
CMYK
#FFD000
Gold
255, 208, 0
49, 100, 50
0, 18, 100, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#1E293B
Mirage
30, 41, 59
217, 33, 17
49, 31, 0, 77
LoadBetter is a freight marketplace designed to help shippers and brokers put their existing carrier networks first while reaching additional capacity when needed. Its web platform brings load publishing, carrier responses, offer comparison, and awards into one workflow. Loads begin in a private marketplace, where approved carriers can submit bids or counteroffers, or use Book Now.
Users can choose to open a load to the broader Public Marketplace, with public responses remaining attached to the same load and award process. LoadBetter also provides carriers with one account to find and respond to approved private freight and eligible public opportunities, including inbound opportunities through its Loadboard Network integration. The platform is intended to connect carrier outreach and bidding without replacing a customer’s transportation management system, which remains responsible for planning, accounting, settlement, and financial records.
Load tracking, the Driver App, TMS integrations, and some other capabilities are still in development or marked as coming soon
Brand industry
Business and Consumer Services
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How do I download the LoadBetter Inc. logo?
The LoadBetter Inc. logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What are LoadBetter Inc.'s brand colors?
The LoadBetter Inc. color palette uses the hex codes #FFD000, #FFFFFF and #1E293B.
The LoadBetter Inc. name, logos and brand assets are trademarks of LoadBetter Inc. and its affiliates. Brandfetch isn't affiliated with or endorsed by LoadBetter Inc.. Their use is subject to LoadBetter Inc.'s brand guidelines.
