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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#111111
Cod Gray
17, 17, 17
0, 0, 7
0, 0, 0, 93
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six countries including Indonesia, Malaysia, and the Philippines. With a vision to connect a diverse region, Lazada leverages cutting-edge technology, an extensive logistics network, and secure payment options to redefine online shopping. As a flagship of the Alibaba Group since 2016, Lazada possesses a robust technology backbone that supports a growing customer base, with the goal of serving 300 million customers by 2030.
Lazada offers a wide array of products through its two main services: LazMall and Lazada Marketplace. LazMall, launched in 2018, is the largest virtual mall in Southeast Asia, featuring over 32,000 global and local brands with a focus on product authenticity and customer satisfaction. Similarly, Lazada Marketplace connects retailers to millions of potential customers, providing essential tools and support designed to help sellers thrive across various categories, including fashion, electronics, and home goods. With a commitment to innovation and excellence, Lazada is truly setting the pace for a retail revolution in the region.
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFB916, #111111 and #EB6E48.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.