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Hex Code
Color name
RGB
HSL
CMYK
#FF0000
Red
255, 0, 0
0, 100, 50
0, 100, 100, 0
#6B0404
Red Oxide
107, 4, 4
0, 93, 22
0, 96, 96, 58
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a mission to transform retail, Lazada connects consumers with an extensive range of brands and sellers, boasting the largest selection in the region. Since becoming a regional flagship of Alibaba Group in 2016, Lazada has leveraged cutting-edge technology to enhance shopping experiences and streamline logistics.
The platform offers services like LazMall, a trusted virtual mall featuring over 32,000 brands, with guaranteed product authenticity and fast delivery. Its Marketplace, launched in 2013, supports retailers by providing access to millions of customers and a comprehensive range of tools for selling across 18 categories, from fashion to home appliances. Additionally, Lazada's cross-border operations allow for a global shopping experience, offering products from international sellers, all backed by Alibaba's efficient logistics, ensuring quick delivery.
Lazada continues to innovate, making online shopping safer, faster, and more enjoyable for customers across Southeast Asia
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FF0000, #6B0404 and #EB6E48.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.