Unclaimed brand
London's largest fleet of privately owned bikes, hiring bikes and running tours daily in 6 different languages.
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Hex Code
Color name
RGB
HSL
CMYK
#0273B7
Lochmara
2, 115, 183
203, 98, 36
99, 37, 0, 28
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#F8D52D
Saffron
248, 213, 45
50, 94, 57
0, 14, 82, 3
The London Bicycle Tour Company helps visitors and locals explore London by bike, offering guided tours, bicycle hire and repair services. Its tours combine the city’s landmarks, history and lesser-known streets, with options including the Gold Classic, Original, Love London, Sunset, family and Christmas Lights tours. Private rides and electric-bike tours are also available, and tours can be booked in several languages.
For independent exploration, the company rents a broad range of bicycles, including traditional and hybrid bikes, touring models, e-bikes, road and mountain bikes, tandems and children’s bikes. Helmets, locks, lights, panniers and repair kits are among the listed accessories. The company also operates a London repair shop, where mechanics carry out bicycle repairs, with opening hours that include Saturdays.
Based in central London, its tour and hire centre is on Kennington Road, while the repair shop is on Hatfields. With guided experiences, practical rental choices and workshop support, the company offers visitors different ways to discover and travel around the capital
Brand industry
Travel and Tourism
Company type
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Year founded
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How do I download the London Bicycle logo?
The London Bicycle logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are London Bicycle's brand colors?
The London Bicycle color palette uses the hex codes #0273B7, #000000 and #F8D52D.
The London Bicycle name, logos and brand assets are trademarks of London Bicycle and its affiliates. Brandfetch isn't affiliated with or endorsed by London Bicycle. Their use is subject to London Bicycle's brand guidelines.