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Hex Code
Color name
RGB
HSL
CMYK
#191D70
Lucky Point
25, 29, 112
237, 64, 27
78, 74, 0, 56
#0A2F2F
Bottle Green
10, 47, 47
180, 65, 11
79, 0, 0, 82
#8A8AFD
Malibu
138, 138, 253
240, 97, 77
45, 45, 0, 1
This brand centers around the joy of winter exploration in the United Kingdom, encouraging locals to share their favorite frosty hikes. With a focus on the refreshing experiences such as crunching snow underfoot, breathing in crisp air, and relishing picturesque winter vistas, the brand bridges the love for outdoor activity and community engagement. Participants can join a competition by describing their most cherished winter trails, whether they are coastal paths, woodland walks, or riverside adventures.
The incentive for sharing includes a chance to win a £200 gift certificate for one of over 3,000 premium lodgings, appealing to hikers looking for relaxation after their winter excursions. The brand aims to nurture a sense of adventure and connection among nature lovers, fostering a community of walkers who appreciate the beauty of the British winter landscape. For participants, it presents an opportunity to not only showcase their hiking experiences but also enjoy the benefits of the vibrant hiking community
Brand industry
E-commerce and Shopping
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