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Hex Code
Color name
RGB
HSL
CMYK
#A32D2B
Mexican Red
163, 45, 43
1, 58, 40
0, 72, 74, 36
#2E0000
Temptress
46, 0, 0
0, 100, 9
0, 100, 100, 82
#F6E068
Portica
246, 224, 104
51, 89, 69
0, 9, 58, 4
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The company, now a flagship of the Alibaba Group since 2016, seamlessly integrates technology, logistics, and payment solutions to redefine the retail experience. With ambitious plans to serve 300 million customers by 2030, Lazada boasts the largest selection of brands and sellers in the region.
Lazada's core offerings include LazMall, the biggest virtual mall in Southeast Asia, which guarantees 100% product authenticity and fast delivery for over 32,000 leading brands. Through Lazada Marketplace, retailers access millions of customers and benefit from comprehensive services, including secure payment options and marketing analytics. Additionally, Lazada’s cross-border initiative connects regional customers with international products from markets like China and the U.S. With state-of-the-art logistics and technology infrastructure, Lazada is committed to making eCommerce safe, seamless, and customized for every shopper.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes as a dark icon. Download as JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #A32D2B, #2E0000 and #F6E068.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
