Long Yu Zhi Dian, operated by Shanxi Yitong Tianxia Network Technology Co., Ltd., is a comprehensive online platform catering to aquarium enthusiasts. The site boasts an extensive collection of resources and services, focusing on various ornamental fish, including Arowanas, Koi, Peacock Fish, and Cichlids. With an impressive array of specialized websites—such as Long Dian Arowana, Long Dian Koi, and Long Dian Marine Life—Long Yu Zhi Dian has established itself as a significant presence in the industry, attracting nearly 4.5 million registered members and millions of daily visits.

The platform emphasizes community interaction, providing spaces for users to engage in discussions, transactions, and share valuable insights related to fishkeeping. Long Yu Zhi Dian is dedicated to serving fish hobbyists with high-quality information, a marketplace for trading, and an array of digital tools available through their app. By fostering a cooperative environment, the brand aims to enhance the recreational experience for aquarium lovers worldwide.