Looking Glass Creative is a web design business led by Kelly Morton, a Sydney-based Squarespace specialist. With more than six years of experience and a background in digital marketing, Kelly creates custom websites for creative, service-based and small businesses, including authors, publishers and not-for-profit organisations. The focus is on combining attractive design with clear structure, intuitive navigation and SEO-aware thinking, so each site reflects the client’s brand and supports their business goals.

Services include new Squarespace website builds, website redesigns, fast-tracked Website in a Week projects, SEO services, maintenance packages and website clarity sessions. Clients can choose from Foundation and Signature website packages, with options suited to different stages and needs. Looking Glass Creative also provides post-launch support, ongoing site updates and, where appropriate, custom code and advanced functionality.

The process is collaborative and organised, guiding clients from an initial conversation and content preparation through design, launch and follow-up support. Kelly works directly with clients, offering strategic direction and friendly, jargon-free communication throughout.