LOOP is a nicotine pouch brand offering a tobacco-free alternative in a range of fresh, bold flavors. Its products are presented as a modern nicotine experience, with options spanning fresh spearmint, fresh peppermint, smooth mint, and blueberry ice. Each flavor family includes multiple variations, giving customers a choice of profiles ranging from cool and invigorating to smoother mint styles. The brand describes its collection as the next generation of fresh hybrid flavors and invites shoppers to explore the full product range.

Alongside nicotine pouches, LOOP sells branded merchandise designed for use from the gym to everyday activities. Its shop features men’s and women’s Dia De Los Muertos T-shirts, a three-pack of socks, and a Hyper Hat. The site also provides a newsletter signup, customer contact details, frequently asked questions, and links to its terms and privacy policy. LOOP’s website notes that visitors must confirm they are of legal age in their current location before entering. Merchandise orders qualify for free shipping above 299 SEK.