Lose The Straps (LTS) is a brand dedicated to the progression and evolution of strapless kitesurfing. With a passion for the water and a love for the ocean, the brand was founded by a windsurfing enthusiast from South Florida. After becoming addicted to windsurfing and teaching thousands of people, he made the tough decision to attend college and temporarily leave the sport.

However, the absence of windsurfing in his life led him back to Miami, where he started working for a local shop and picked up his first major sponsorship. Years later, while on a trip to Maui, he discovered the captivating world of kitesurfing. Determined to learn, he embraced the sport and witnessed its development and growth firsthand.

LTS offers a range of products and services for strapless kitesurfing enthusiasts. From boards to accessories, the brand provides high-quality gear designed to enhance the kitesurfing experience. Bringing together a community of passionate kitesurfers, LTS also offers a forum, blog, and gallery to connect with like-minded individuals and share experiences.

Whether you're a beginner or an experienced rider, Lose The Straps is dedicated to supporting and empowering strapless kitesurfers on their journey to push boundaries and chase the wind