Lotus Cup Europe is a premier single-marque racing championship, established by Lotus to cater to customer and dealer interest in a fun, yet professionally organized racing series. The championship was granted FIA International Series status in 2013, positioning it alongside renowned series like DTM and the European Le Mans Series. It allows a diverse array of Lotus models, from the iconic Elise to the contemporary Emira GT4, and competes across five categories: GT Cup, Exige Cup, 211O, Open, and Production.

The series promotes inclusivity, inviting drivers of all experience levels with the requisite international license and fostering a celebratory environment for racing enthusiasts. The 2025 season features 14 races across seven events, including famed tracks like Mugello and Hockenheim, with live streaming options making the events accessible to a wider audience. The championship is supported by a vibrant community, reflected in a strong social media presence, and emphasizes camaraderie and enjoyment among competitors