Unclaimed brand
Fondé en 1959, Louyet Group, dirigé par Laurent Louyet, est un acteur incontournable du secteur automobile belge.
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Hex Code
Color name
RGB
HSL
CMYK
#7D8910
Olivetone
125, 137, 16
66, 79, 30
9, 0, 88, 46
#1B4162
Biscay
27, 65, 98
208, 57, 25
72, 34, 0, 62
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Founded in Charleroi in 1959, Louyet Group is a Belgian automotive and mobility group led by CEO Laurent Louyet. From its roots in Hainaut, it has expanded across Belgium and into Luxembourg and France, operating 63 points of sale. The group is an official dealer for BMW, MINI and BMW Motorrad, and represents premium and specialist marques including Rolls-Royce, McLaren, Automobili Pininfarina, Capricorn, Jaguar, Land Rover, Aston Martin, Lotus and Mazda.
Louyet offers more than vehicle sales. Louyet Re-Used provides certified pre-owned vehicles, while Louyet Rent offers short- and medium-term rentals for customers and non-customers alike. Its eight Louyet Carr body shops provide repairs for vehicles of all makes. For cycling and softer mobility, Black & Bike operates five specialist stores. Together, these businesses support the group’s aim of serving a broad range of mobility needs. Guided by respect, teamwork, a pursuit of excellence and enthusiasm, Louyet continues to develop its services and network across its markets.
Brand industry
Vehicles
Company type
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Company size
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BMW and MINI dealerships
Luxury and performance car retail
BMW Motorrad dealerships
Certified used-car sales
Automotive rental and repair
How do I download the Louyet Group logo?
The Louyet Group logo comes in two versions: a white logo and an icon. Download as SVG, transparent PNG or JPEG.
What does Louyet Group's branding look like?
The Louyet wordmark is a bold, uppercase sans-serif name paired with a distinctive white branching, road-like emblem and smaller “GROUP” lettering; it is commonly presented in white against photography or dark fields. The visual system uses strong black-and-white typography, spacious white backgrounds, restrained grey text, and vivid automotive and landscape photography, with a clean, corporate layout that lets large headings and numeric statistics stand out.
What are Louyet Group's brand colors?
The Louyet Group color palette uses the hex codes #7D8910, #1B4162 and #FFFFFF.
The Louyet Group name, logos and brand assets are trademarks of Louyet Group and its affiliates. Brandfetch isn't affiliated with or endorsed by Louyet Group. Their use is subject to Louyet Group's brand guidelines.
