MACHIEN 覓井文化
@machien.global
MACHIEN 覓井文化 品牌的創辦人，Chien 從小經歷著家人與朋友間的爭執與撕裂，不解為什麼原本相愛的人們，卻常隨著時間越來越疏遠？長大後因著基督的信仰，Chien 終於開始和自己的家人、朋友，以及過去的每個人並自己和解。他們逐漸意識到人生中許多過不去的關卡始於「關係」 也終於「關係」。 看著現今人與人、個體與個體之間的關係越來越疏離的時代， Chien 在 Jacky 的邀請下，離開了自己非常熱愛的心理與教育研究工作，決定和 Jacky 一起用兩人各自的專業打造一個有溫度的時尚精品品牌，用鞋帶牽起人與人之間的線，要讓世界被台灣的人情味所吸引，更讓身邊的每個人體嘗神的愛。 假如說「鞋帶」可以代表一個抽象的概念，那麼對於 MACHIEN 而言，它所隱含的是人與神、人與人、人與物之間的各種關係，是交織在各樣情感中的依戀、拉扯、愛護與惜別。 - If shoelaces are to be an abstract idea, then MACHIEN would definitely see it as the connected relationships between humans, the mortal and the immortal, and the living beings versus the living things. It is a tie that binds together the affection, confusion, disruption, protection, and separation among each relationship. The founders of MACHIEN, Jacky & Chien, grew up in an environment with family members and friends torn apart by strife, where they both wondered and suffered the times when individuals once in love were to become villains and strangers. The moment of truth eventually came when Jacky & Chien accepted their faith in Christ several years after. God provided them the path to reconcile with their pasts, and that was when they learned that the troubles in life can all find their cures in intimate ties. Seeing that individuals today are becoming increasingly alienated from one another, Chien decided to put down her passion for the work in psychology and educational research, and join Jacky in building a designer brand that brings individuals closer together using their personal expertise. They are to show the world how shoelaces from Taiwan become the link to stronger ties, and to share with others their love received from God.
MACHIEN 覓井文化's Company Logos
MACHIEN 覓井文化's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#816354
Roman Coffee
129, 99, 84
20, 21, 42
0, 23, 35, 49
#EEDDBB
Chamois
238, 221, 187
40, 60, 83
0, 7, 21, 7
#202A45
Cloud Burst
32, 42, 69
224, 37, 20
54, 39, 0, 73
About MACHIEN 覓井文化
MACHIEN is a brand founded by Chien, who, growing up amidst family and friends' conflicts, sought to understand why loved ones drifted apart over time. Embracing Christianity, Chien found the path to reconciliation with loved ones and themselves. Together with Jacky, they left their respective careers to create a warm, fashionable brand using shoelaces to connect people.
MACHIEN aims to draw attention to the importance of relationships in today's increasingly distant world. Through their expertise in psychology and literature, they offer products like psychology magazines, literary works, and creative gifts. Join MACHIEN in exploring, understanding, and enhancing relationships through psychology and literature.
Let's build a culture of warmth and love together. Discover a new era of heartfelt connections with MACHIEN
Company type
Privately Held
Year founded
2020
Company size
2-10 employees
