Madhub Agency, also known as MADHUB, is a Canada-based creative performance agency and development shop founded by Yves Caradec and Steve Kostrey. Combining more than 40 years of marketing experience, the team helps brands find and retain customers by connecting creative, performance, conversion, and retention strategies across the customer journey.

Its services include performance-driven creative advertising, paid social and search, lead generation, programmatic campaigns, and conversion-focused website design, user experience, development, and optimization. Madhub also provides AI and automation, site migration, organic search and SEO, customer relationship management, loyalty programs, data modelling, content marketing, email and SMS marketing, and organic social media support. Client testimonials also highlight its branding, packaging, 3D design, and animation work.

Madhub emphasizes close client communication, unconventional creativity grounded in performance, and attention to the full journey before and after a purchase. Its stated mission is to help businesses gain a competitive advantage, strengthen customer relationships, and scale through coordinated marketing and technology. Headquartered in Barrie, Ontario, the agency works with brands across varied industries.