Mailinu is an AI-supported email marketing and communications platform designed to help businesses improve campaign delivery, engagement, and measurement. Its tools include email campaign management, A/B testing, personalized messaging, automated sending, subscription management, and address verification. The platform also offers corporate email, a mail gateway, web tracking, and services for managing communications under Türkiye’s İleti Yönetim Sistemi (İYS).

Mailinu uses audience segmentation and behavioral analytics to support more targeted campaigns, with AI-assisted timing and analysis among its features. Businesses can test content for potential spam issues and review delivery metrics, including opens, clicks, and bounce types. Reporting tools provide dashboards, graphical and real-time insights, heatmaps, scroll tracking, location analysis, and PDF or CSV exports.

The service is positioned for small businesses, e-commerce companies, marketing agencies, and software or IT teams. Integrations include REST API and webhook options for automated, event-based messaging. Mailinu also highlights secure TLS infrastructure, deliverability support, and compliance-focused capabilities, and invites prospective customers to register or request a product demonstration.