Mako Metrics is an advertising technology brand offering May, a Meta Ads Agent designed for agencies managing campaigns for client accounts. It helps teams create a weekly round of advertising concepts informed by each client’s brand, offer, audience, and current competitor activity in Meta’s public Ad Library. May generates concepts with copy and image prompts, creates brand-aligned creatives, and screens assets for brand and Meta policy issues before delivery.

The service assembles approved work into a Meta campaign, including the campaign structure, ad sets, ads, and tracking. Campaign elements arrive paused, leaving agencies in control of whether and when to publish. After a campaign runs, May can incorporate performance learnings into budget decisions and the next creative brief. Mako Metrics also offers standalone competitor reports, with sample reporting based on public ad-library data, as well as a free option to generate five ads and launch calls for agencies. The platform is positioned to reduce manual research, creative production, and campaign setup while keeping human approval central to spending decisions.