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Welcome to the home of Malibu, the number one white rum-based coconut spirit in the world. Explore drink recipes, flavored rum, canned cocktails, and more.
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Hex Code
Color name
RGB
HSL
CMYK
#B5A360
Husk
181, 163, 96
47, 36, 54
0, 10, 47, 29
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#444444
Tundora
68, 68, 68
0, 0, 27
0, 0, 0, 73
Malibu is the world’s leading white rum-based coconut spirit, celebrated for embodying the essence of summer. Launched in 1980, its refreshing taste has made it a staple in cocktails like the classic Piña Colada, Malibu Bay Breeze, and Malibu Frozen Daiquiri. Beyond its iconic Original flavor, Malibu offers a vibrant lineup of fruit-infused varieties, including peach, strawberry, watermelon, and pineapple, making it versatile for any occasion.
Whether you’re enjoying a casual picnic, a summer barbecue, or a fun day with friends, Malibu’s lower alcohol by volume and easy mixability with juices and sodas make it an excellent choice for daytime indulgence. Additionally, Malibu provides a selection of Ready-To-Drink cocktails for convenience on the go. Crafted with high-quality ingredients sourced globally, Malibu's smooth white rum is combined with sustainably sourced coconut flavors, ensuring a delicious experience that aligns with their commitment to sustainability. Join Malibu in celebrating life's simple joys and embrace the philosophy of "do whatever tastes good."
Brand industry
Food and Drink
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How do I download the Malibu Rum logo?
The Malibu Rum logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Malibu Rum's brand colors?
The Malibu Rum color palette uses the hex codes #B5A360, #FFFFFF and #444444.
The Malibu Rum name, logos and brand assets are trademarks of Malibu Rum and its affiliates. Brandfetch isn't affiliated with or endorsed by Malibu Rum. Their use is subject to Malibu Rum's brand guidelines.