Manago AI

Manago AI, formerly SALESmanago, is a customer engagement platform that helps businesses turn customer insights into campaigns and coordinated journeys. Trusted by more than 2,000 brands across Europe, it brings customer data, marketing automation, commerce marketing, personalisation, recommendations, and communication channels together in one platform.

Its Customer Data Platform combines information such as customer behaviour, purchases, preferences, engagement, and consent into live profiles that teams can use for marketing. Businesses can automate journeys triggered by actions such as browsing, buying, abandoning a cart, or returning, and use commerce signals to support timely offers and follow-ups. Personalisation and product recommendations draw on customer data, behaviour, product information, and AI predictions.

Manago AI supports campaigns across email, SMS, WhatsApp, push, and web. Its AI features can help teams analyse performance, build audience segments, draft content, recommend products, and prepare campaign workflows from prompts. Agentic AI assists with campaign creation while leaving strategy and final approval to the team.