Marketing et Caféine is a digital advertising consultancy founded by Kim David, an Acadian entrepreneur and Meta advertising specialist. Since 2016, Kim has supported French-speaking entrepreneurs and businesses with customer acquisition strategies and campaigns designed to build visibility and sales. The brand primarily serves established coaches, consultants, experts and educators who sell their knowledge online.

Its services include managing custom Meta advertising campaigns, developing acquisition strategies, and reviewing campaign performance, messaging, offers and customer conversion journeys. Rather than focusing only on clicks or individual cost metrics, Marketing et Caféine uses campaign data to guide decisions about what to adjust, where to invest and what to test next. Its approach connects advertising with the broader business strategy, while recognizing that ads amplify an existing offer rather than fix a strategy that is not working.

For clients who want to become more independent, the brand also offers learning resources and practical guidance to build Meta advertising skills. Its website features a free masterclass, tools and a blog.