MatchCasts is a brand that specializes in automating podcast advertising for brands. They understand the challenges brands face in finding the right podcasts to reach their target audience and aim to make this process easier. With MatchCasts, brands can create impactful audio brand campaigns in podcasts, making podcast advertising and discovery a breeze.

Podcasts and on-demand, spoken word audio are experiencing significant growth globally, with podcast advertising projected to grow 80% year over year, reaching over 2 billion globally by 2020. With over 300,000 shows and 4 million episodes in over 100 languages being added each year, podcasts have become a powerful medium for reaching potential customers. MatchCasts makes it easy for brands to find podcasts in various languages, including non-English language podcasts, especially in Asia.

With over 50% of podcast listeners making $75,000 or more per year, brands can engage with high-affluent listeners that have the potential to become customers. Podcast advertising is highly effective, with podcast ads being 4. 4 times more effective than display ads in converting listeners to customers.

Additionally, advertisers in podcasts have seen an 8%-14% increase in brand lift. MatchCasts provides a self-serve platform for brands to create and launch their audio campaigns, giving them the flexibility to align the campaigns with their brand. Whether brands need to run campaigns in different languages or across multiple Asian countries, MatchCasts specializes in multi-language campaigns.

They also offer post-campaign analysis in a single dashboard, providing valuable insights and data on demographics, reach, and listenership. Join the audio revolution with MatchCasts and take your brand's podcast advertising to the next level. Whether you're a brand looking to connect with your target audience or a podcaster wanting to monetize your content, MatchCasts has the solutions you need.

Check out their website for more information on how MatchCasts can help your brand or podcast