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Hex Code
Color name
RGB
HSL
CMYK
#CC0000
Guardsman Red
204, 0, 0
0, 100, 40
0, 100, 100, 20
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, connecting diverse markets across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam through superior technology, logistics, and payment systems. As a flagship of the Alibaba Group since 2016, Lazada boasts an extensive range of brands and sellers, striving to cater to 300 million customers by 2030.
Central to Lazada's success is its comprehensive logistics framework, featuring fulfillment centers in 17 cities, ensuring products are just a click away. Their innovative technology reshapes the retail experience, leveraging real-time data to offer personalized shopping and entertainment solutions. LazMall, launched in 2018, is Southeast Asiaโs largest virtual mall where consumers can shop from over 32,000 authentic brands, enjoying fast delivery and hassle-free returns.
Moreover, the Lazada Marketplace empowers retailers with secure payment options and invaluable marketing insights, while their cross-border section connects local brands with international customers, enriching the online shopping landscape across various categories.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.