Unclaimed brand
Measure Protocol is a behavioral data company capturing what people do on their devices, not what they say they do. It's permissioned data lake holds 2.3 trillion behavioral signals across Google, Meta, TikTok, Amazon, ChatGPT, and other closed platforms. This cross-platform visibility powers Measure Data, Measure Outcomes, Measure Predict, and Measure Labs, serving media companies, brands, and analytics teams including Google, Meta, Netflix, and the UK’s three largest commercial broadcasters through Project Lantern.
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Hex Code
Color name
RGB
HSL
CMYK
#C17734
Copper
193, 119, 52
29, 58, 48
0, 38, 73, 24
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#404040
Tundora
64, 64, 64
0, 0, 25
0, 0, 0, 75
Measure Protocol is a brand that offers a range of products and services centered around behavioral data. They believe that person-based data is crucial for our modern economy and society. Their mission is to democratize data by empowering individuals to have control over their own data in a permissioned and privacy-by-design environment.
In this way, they aim to ensure that individuals are compensated fairly for their data and that clean and high-quality data is available to data buyers, users, and society. Measure Protocol provides access to retro behavioral data, offering consumer intelligence, competitive and audience intelligence, and behavioral segmentation. They also offer solutions for competitive intelligence, threat analysis, consumer journeys, market research, marketing strategy, brand tracking, and campaign strategy.
Their products include the Retro Storefront, Quick Answers, and Alt Data Solutions. Measure Protocol has a dedicated team of experts who bring a wealth of experience in media, tech, advertising, research, and marketing. They are committed to delivering effective solutions and driving growth for their clients.
If you're interested in joining their team or staying updated on their insights, they offer job opportunities and a weekly newsletter
Company type
Privately Held
Year founded
2018
Company size
11-50 employees
How do I download the Measure Protocol logo?
The Measure Protocol logo comes in two versions: dark icon and light logo. Download as transparent PNG or JPEG.
What are Measure Protocol's brand colors?
The Measure Protocol color palette uses the hex codes #C17734, #FFFFFF and #404040.
The Measure Protocol name, logos and brand assets are trademarks of Measure Protocol and its affiliates. Brandfetch isn't affiliated with or endorsed by Measure Protocol. Their use is subject to Measure Protocol's brand guidelines.
