Unclaimed brand
Informed by public health, the global Meatless Monday Resource Center provides tools and tips to help you start a program and make an impact, no matter where you live.
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Hex Code
Color name
RGB
HSL
CMYK
#0D6EFD
Blue Ribbon
13, 110, 253
216, 98, 52
95, 57, 0, 1
#EAB46B
Porsche
234, 180, 107
34, 75, 67
0, 23, 54, 8
#894D2F
Mule Fawn
137, 77, 47
20, 49, 36
0, 44, 66, 46
Meatless Monday is a global public health and sustainability movement that encourages people to reduce meat consumption by choosing plant-based meals one day each week. Its resource center helps individuals, schools, communities, cities, and organizations launch and promote programs, making the initiative adaptable to local cultures, customs, and cuisines. The site explains the potential health and environmental benefits of eating less meat and dairy, and offers practical materials to support participation.
These include guides, cooking tips, recipes, and social media graphics, along with information on the movementβs history, impact, and success stories. Meatless Monday presents its weekly approach as a simple way to encourage healthier eating habits, including greater consumption of fruits, vegetables, whole grains, and plant-based foods. It also connects individual choices with broader efforts to support planetary health and a more resilient, sustainable food system.
Through global stories and community resources, the brand invites people everywhere to take part in building healthier habits for both people and the planet
Brand industry
Food and Drink
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Weekly meat-reduction campaigns
Plant-based meal education
Community food-system programs
Public-health nutrition resources
Sustainable food advocacy
How do I download the Livable Future logo?
The Livable Future logo comes in one version: an icon. Download as JPEG.
What does Livable Future's branding look like?
The identity pairs the Meatless Monday wordmark in bold, angled lettering on a green flag with the Johns Hopkins Center for a Livable Future seal and wordmark. Deep green headlines and restrained serif text sit against pale, textured backgrounds, with a segmented green, navy, orange, rust, and light-blue band, food photography, and spacious editorial layouts.
What are Livable Future's brand colors?
The Livable Future color palette uses the hex codes #0D6EFD, #EAB46B and #894D2F.
The Livable Future name, logos and brand assets are trademarks of Livable Future and its affiliates. Brandfetch isn't affiliated with or endorsed by Livable Future. Their use is subject to Livable Future's brand guidelines.