Media Emotion Lab

Media + Emotion Lab is a media research, education, and consulting initiative founded and led by media expert Dr. Meike Uhrig. It brings together the study, creation, and informed use of media, drawing on scientific knowledge, practical production experience, and a commitment to media literacy. Its research focuses on media and emotion, especially how different types of content affect viewers and users. The Lab conducts and teaches research in collaboration with universities worldwide and works with organisations in psychology, film and media studies, medicine, robotics, and animation.

Its services include research, publications, talks, and keynote presentations on media effects, media literacy, and youth media protection. It also offers workshops and training for parents, educators, children, and young people, with formats ranging from film projects to professional development and family courses. For schools and education providers, the Lab develops concepts, lesson plans, online tools, games, videos, and podcasts, often in collaboration with agencies and media professionals.