Media Research Hub
@media-research-hub.com
Media Research Hub is a single-source media and consumer research, aiming to facilitate media mix modeling and media planning by providing comparable data for over 400 Bulgarian and international media channels. Every 3 months (i.e. 4 times per calendar year) we survey 1 000 people aged 16-74 to find out the media they use, their shopping habits and their general outlook on life, media and advertising. The data is national representative of the online population in Bulgaria in terms of age, gender and geographical area. We aim to have a completely fresh (unduplicated) sample of 1 000 people for every 4 waves. The data pool we present to the market comprises of the last 4 waves of the survey, equal to a sample of 4 000 unique people representing a population of 3 828 296 Bulgarians. Our data helps media, advertising agencies and businesses to increase their understanding of specific audiences in terms of their media consumption and media preferences, shopping habits and lifestyle statements. This data is available for various audiences, designed to include criteria like: age, gender, geographic location within Bulgaria, presence of kids in the household, education background, working status, personal income and others.
Media Research Hub's Company Logos
Media Research Hub's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#EB6180
Mandy
235, 97, 128
347, 78, 65
0, 59, 46, 8
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
About Media Research Hub
Media Research Hub is a pioneering platform dedicated to delivering comprehensive media and consumer research tailored to enhance media mix modeling and planning. By providing access to detailed data on over 400 Bulgarian and international media channels, Media Research Hub empowers media professionals, advertising agencies, and businesses to gain valuable insights into audience behavior and preferences.
Through their user-friendly online subscription service, clients can easily generate customized reports in both graphic and table formats, allowing for efficient navigation and quick reporting with just a few clicks. The platform offers data on a wide range of demographic criteria, including age, gender, geographic location, educational background, and income levels, among others.
With a focus on understanding media consumption, shopping habits, and lifestyle characteristics, Media Research Hub enables users to build targeted audiences and make informed decisions. Their innovative approach equips clients with the tools they need to effectively engage with their specific audiences in an ever-evolving digital landscape.
Brand industry
Science and Education
Company type
Privately Held
Year founded
2023
Company size
2-10 employees
